FX: Facebook Canvases
Art Direction + Design + Illustration + Motion Graphics + Copywriting
Mayans MC Season 1
I mixed religious symbolism with motorcycle culture to introduce the characters using a series of stained glass windows and teaser spots. This particular unit had the HIGHEST ENGAGEMENT across paid social (average user interaction was about 1.5 minutes) for the entire Mayans MC campaign and won a Promax Silver Award!
View the Live Canvas on your mobile device below!
You're the Worst: Season 4
For You're The Worst I combined original illustration with footage and soundbites to create The Worst Breakup Survival Guide ever made.
Feud: Betty & Joan
For Feud we created two parallel canvases showcasing Jessica Lange and Susan Sarandon's characters. Using the illustrative style of the opening title sequences as a starting point, we combined illustrations with teaser spots and soundbites to bring the canvases to life.
View the Live Canvas’ on your mobile device below!