Art Direction + Design + Motion
The Ask: Make a Nike + Jordan Snapchat AR Lens for NBA All Star Weekend 2019.
The Idea: To push the theme “OWN THE GAME” I used the Nike assets as if they were my own doodles often used in my art lenses. I created an abstract rear facing camera lens in a 360 space. I also created a split screen experience in the selfie-cam mode with the same pattern as the 360 experience.
The Result: I was invited to show my work at the Mint Museum in Charlotte, NC and help VIP attendees create custom Snapchat Lenses. The experience was featured on multiple sites and was viewed over half a million times during All Star Week 2019!